Introducing: Adventures of Swim Up Hill – the edutainment experience reimagining access to swimming.

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Video game scene showing a character crawling on the ground in a canal with floating barrels, surrounded by parked cars, billboards, and advertisement screens, with a timer and speed indicator displayed.
Text graphic with the words 'Swim Up Hill' in bold yellow letters with a blue outline on a white background.
Close-up of a splash of ice-cold water with ice cubes.
Cartoon illustration of a man with a beard swimming downhill with a big smile, surrounded by floating coins and barrels, with a colorful city background. The game is titled 'Swim Up Hill' and includes buttons labeled 'Start' and 'Sammy Swims' with the 'Up Hill Games' logo.
Abstract illustration of water splashes in light blue and white colors.

Introducing: Adventures of Swim Up Hill – the edutainment experience reimagining access to swimming.

We’re meeting kids where they are—on their screens—and leading them toward the water.

GAME FEATURES

Video game character selection screen with a muscular, anthropomorphic animal figure wearing black shorts, smiling, with sunglasses on head, standing on a blue gradient background.

Choose Your Champion

Unlock diverse swimmers and watch them grow stronger through practice and play.

Character selection screen showing a 3D animated male character with dark wavy hair, wearing green shorts, on a grey ground with a dark blue background.

Cultural Representation Matters

Kids see themselves in the game—and start seeing themselves in the pool.

A street scene with cars and advertising billboards, featuring a water activity with barrels and a person paddling in the canal, in a video game setting.

Learn While You Play

Collect hearts, coins, and knowledge while navigating global swimming zones.

Animated family of diverse children and adults swimming in a pool with swimming caps, surrounded by swimming banners, with a superimposed text about children in low-income households lacking swimming skills.

Integrated ads from mission-aligned brands reach thousands of young players daily.

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Created by Paralympic Medalist Jamal Hill and creative developer Isaiah Butler, Up Hill Games pioneers the intersection of sports, storytelling, and social change.

Cartoon image of a man swimming up a hill with a big smile, surrounded by floating coins and barrels, with a colorful city background. Title text reads 'Swim Up Hill' and buttons say 'Start' and 'Sammy Swims.' Logo for Up Hill Games is at the bottom right.
Abstract blue and white splash or paint blot with soft gradients and shiny texture.
Abstract 3D illustration of water droplets on a glossy surface with a light blue background

Let’s Build a Future Where Every Kid Can Swim

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